new post every monday
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new post every monday 🗞️
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Latest fashion news, insights, and trends. Grab your coffee and enjoy! ☕️
“Fashion is in the sky, in the street, fashion has to do with ideas, the way we live.”
— Coco Chanel

Why Beauty Brands Are Embracing “Shitpost” Marketing
Something interesting is happening in beauty marketing: playful, irreverent, meme-like energy is infiltrating campaign strategies. A standout example? Rare Beauty’s cheeky collab with Tajín.

Beauty Campaigns Are Finally Letting Us Breathe
For years, beauty ads have felt suffocating: perfect skin, sculpted cheekbones, and filters so heavy you forget what real faces look like. But lately, that script is breaking.
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